Aive
FR EN
Request a demo
Products
Aive GEONew Video GEOTurn your videos into AI answersFrom SEO to GEOGet found in AI search and AI shoppingMedia FactoryOwn your media and turn it into revenueGEO MeasurementAudit your AI visibilityEDGEPreview, roll out, roll backAutomationThe Aive GEO agent and your workflows All 9 GEO use cases
Aive Studio Creative ScoreKnow before you publishIntelligent VersioningAdapt one video to every platform, in every languageIntelligent DistributionPublish organic and paid, straight from AiveSmart ClippingTurn long videos into social clipsPlaybookSet your brand rules once, get brand compliance always All 10 Studio use cases
Technology PlatformFrom Playbook to measurement, one systemAPIDocumentation, webhooks, examplesPlug-insCMS, analytics, ecommerceMGT proprietary technology25 models, seven years of R&DSecurity & ComplianceSOC 2 Type II · GDPR · ISO 27001 in progress
MGT reads every frameShared core See pricing
Solutions
By organisation BrandsTake back control of video performanceCreative agenciesDeliver more creative at scaleMedia agenciesCreative velocity for every media planTV & mediaUnlock the full value of your contentCreatorsTurn your catalog into owned media
By team MarketingEvery campaign, on every channel and in AIMediaThe right creative for every placementSocialLong videos into clips that performCreativeCreative time given back to ideasSEOFrom SEO to GEO, with your videosITIntegration, security and data All solutions
Customers
Tefal (Groupe SEB)Aive Studio99.4% time saved per campaignRowenta (Groupe SEB)Aive StudioOne video, three campaigns, CTR +40%Meetic (Match Group)Aive Studio275 multi-country campaigns, time to market −78%Pop for YouAive StudioUGC at volume, 8 countriesDS Automobiles (Stellantis)Aive StudioFrom raw footage to final cuts, 6x faster All customer stories
Resources
Learn Academy & guidesFrom first login to power userGlossaryGEO and video terms, definedWhat’s newReleases as they ship
Evaluate MethodologyEngines, panels, limits, statusesGEO comparisonAive GEO vs Profound, Semrush, Peec AI…Studio comparisonAive Studio vs Premiere, Opus Clip, Vidmob…Free AI visibility checkOne domain, an instant estimate
Company AboutFounded in Paris in 2019Newsroom & pressReleases, press kit, key milestonesCareersBuild the future of video with usContactTalk to the team
All resources
Pricing
Request a demo Test my site for free
Log in · Aive StudioLog in · Aive GEO
Français English
Compare · Moments Lab

Aive vs Moments Lab: from video catalogue to marketing and GEO activation.

Moments Lab and Aive share a conviction: video holds untapped value. Moments Lab focuses on catalogues and social teams behind audiovisual content. Aive connects video knowledge with branded versions, GEO sources and publishing workflows.

Explore the product demoSee Aive for my use case
Comparison published by Aive · vendors’ official pages verified on 7 October 2026 · quarterly review
Last verified · 7 October 2026
MasterMGT analysisVersionsCreative ScoreDistribution

What is the difference between Aive and Moments Lab?

Moments Lab and Aive share a conviction: video holds untapped value. Moments Lab focuses on catalogues and editorial teams in broadcast and media, with advanced multimodal indexing. Aive connects video knowledge with branded versions, GEO sources and publishing workflows. The right choice depends on the value you need to activate.

Acknowledged strengths

Moments Lab: strong editorial catalogue intelligence.

MXT, Moments Lab’s multimodal AI (MXT-2 launched in March 2025), combines indexing and editorial intelligence to explore a catalogue’s characters, scenes and stories. Discovery Agent, scoped sharing and production integrations support content reuse.

MXT

Characters by name and role, story arcs, 130 languages.

Discovery Agent

An agent to explore the catalogue in natural language, launched in beta in September 2025.

Controlled sharing

Group permissions, expiring and revocable links, watermarks, approvals.

Integrations

API, Premiere Pro, Avid, S3, LucidLink, TVU, LiveU; sign-in through Google Workspace, Entra ID or Okta.

The Aive value

One video can power campaigns and AI visibility.

Aive prioritises continuity between knowledge and activation. Studio uses masters to produce formats, cutdowns, localised assets and variants within a brand framework. GEO uses demonstrations and explanations to build source pages, publish them and monitor observed answers. Products and options are defined by deployment.

Intelligent Versioning

One video in, every version out: formats, lengths, languages and market variants, with the subject kept in frame.

See Intelligent Versioning

Playbook

Your brand rules encoded once, applied to every version, with roles and approvals.

See Playbook

Video GEO

With Aive GEO, demonstrations and explanations become source pages, published and tracked in AI answers.

Discover Video GEO
Convergence, divergence, synergy

Moments Lab and Aive: where they meet, where they differ.

Video intelligence
Convergence What we share
  • A shared conviction: video holds untapped value
  • Multimodal indexing and understanding: characters, scenes, speech
  • Finding moments across large catalogues
Divergence What sets us apart
  • Moments Lab first serves catalogues and editorial teams in broadcast and media
  • Aive starts from brand masters: versions, rules, Creative Score
  • Aive extends video all the way to AI answers with Aive GEO
Synergy What we can build together
  • The catalogue is indexed and explored in Moments Lab
  • Aive turns the moments found into brand deliverables
  • Aive GEO turns them into source pages, tracked in AI answers
Typical hand-off
  1. Moments LabMoments found in the catalogue
  2. Aive StudioBrand variants
  3. Aive GEOSource pages and citations

Aive’s reading grid. Synergies describe possible work hand-offs; exchanges between tools (XML, exports, APIs) are validated case by case.

Comparison table

Aive and Moments Lab, criterion by criterion.

Objective criterionAiveMoments Lab
Video intelligence NativeMGT and multimodal analysis for Studio and Video GEO NativeMXT: multimodal and editorial indexing
Catalogue Nativefind and reuse moments relevant to deliverables Nativemoment search, Discovery Agent
Production Nativeversioning, reframing, cutdowns, subtitles, localisation PartialCreate shown on the Platform page; marked coming soon on the homepage as of 7 October 2026
Governance NativePlaybook, production rules, permissions and approvals Nativescoped sharing, approvals
Source content and visibility in AI answers OptionAive GEO, an offer distinct from Studio Xan equivalent GEO workflow is not documented in reviewed pages
Distribution NativeIntelligent Distribution; GEO publishing according to options PartialPublish shown on the Platform page; marked coming soon on the homepage
  • Nativeincluded in the product
  • Optionadd-on, higher plan or Enterprise
  • Partiallimited coverage or via integration
  • Xnot identified in the public sources reviewed

Comparison published by Aive, not an independent benchmark. Moments Lab’s capabilities are based on its official pages (product, documentation, release notes), verified on 7 October 2026. Absence from public sources does not mean absence from the product. Spotted an error? Write to us: the page is updated once checked.

A fair choice

Compare the value you need to activate.

For discovering and activating a show catalogue for social teams, Moments Lab deserves evaluation. For brands or agencies producing variants, applying a creative framework and turning video expertise into GEO sources, Aive aligns directly with the need.

Choose Moments Lab if…

  • Exploring and activating a show catalogue
  • Serving social and editorial teams in broadcast and media
  • Finding characters, scenes and stories at scale

Choose Aive if…

  • Producing brand variants from your videos
  • Applying a creative framework and approvals
  • Turning video expertise into GEO sources

Use both if…

  • The catalogue is indexed in Moments Lab, deliverables produced in Aive
  • Integrations are validated during the demonstration
  • Each deliverable and approval is compared
Frequently asked questions

Frequently asked questions

Does Moments Lab only analyse transcripts?

No. Its positioning includes multimodal analysis and editorial catalogue intelligence. Aive’s distinction is brand production and GEO workflows, not an absence of visual analysis at Moments Lab.

Why are some Moments Lab modules marked as coming soon?

Search, indexing and sharing are highlighted. As of 7 October 2026, the Platform page presents Create and Publish, while the homepage still marks them as coming soon: compare the scope actually offered in your demonstration.

Can Aive complement Moments Lab?

Yes, if the selected workflows and exchange formats are compatible. The project defines which steps remain in each tool, without assuming native synchronisation.

See Aive from catalogue to activation.

Start with the same content. Find a sequence, prepare formats, apply brand rules and produce a source page with its evidence. Compare each output and review step without extrapolating a model benchmark to the whole platform.

See Aive from catalogue to activationDiscover Aive Studio